February 27, 2026 | Georgia Aquarium (OCEANS Ballroom)
Event Overview
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The 2026 Future of Marketing Conference and the 30th MAX Innovation Awards will be held at the spectacular Ocean Ballroom of the Georgia Aquarium. The event will bring together more than three hundred marketing professionals in business and education from throughout the region.
This annual gathering, presented by Georgia State University’s Marketing RoundTable, will provide the opportunity for extreme learning, the chance to compare notes with some of the most knowledgeable marketing minds and companies in the country, and networking with top marketing leaders in our community.
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Future of Marketing Conference
The half-day conference will explore the evolving landscape of marketing and present thought-provoking sessions.
MAX Innovation Awards
The 30th MAX Innovation Awards will recognize outstanding marketing innovation implemented in 2024 through 2025.
Marketing RoundTable
The Future of Marketing Conference and MAX Innovation event is produced in collaboration with the GSU Marketing RoundTable, one of the country’s most successful and long-running Marketing Thought Leadership forums.
Minority Scholarship
Each year, the net proceeds from this event go towards funding the scholarship for up to six minority undergraduate students in the marketing program at Georgia State University.