Each year, the Robinson College of Business at Georgia State University, in association with the Atlanta Business Chronicle, recognizes outstanding marketing innovations introduced in Georgia in the previous year with the Marketing Award for Excellence--the MAX Awards. Entries are judged by members of the Georgia State University Marketing RoundTable in terms of the degree of innovation, great marketing and success.
Grand Winner
Both innovations strengthened their brands, produced
strong customer loyalty and created positive
bottom-line results.
Hauser Group for
Wild American Shrimp Branding Program
Jameson Inns for
Jameson Stock Awards
